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  3. Mutuals

Mutuals

steadyfirst seen 2014 — Tumblr and Twitter3

what it means

More than a follower, less than a friend. Mutuals are people you interact with regularly online and would recognise instantly, but might never meet.

People who follow you and whom you follow back — a specific tier of online acquaintance.

the origin story

Emerged on Tumblr and Twitter in the 2010s as follower relationships became socially meaningful.

the lore

It named a genuinely new social category that platforms created — reciprocal, low-obligation, sometimes years-long relationships between people who know each other only through posts. "Mutuals only" became a standard way to limit who could see something.

in the wild

Explaining a relationship

How do you know her?

She's a mutual. We've never met.

Limiting a post

Mutuals only, but I have news.

Tell us.

how to use it

when to use
  • Describing reciprocal online relationships
  • Explaining how you know someone from the internet
  • Social media contexts
when not to use
  • Professionally
  • Where the concept won't be understood
  • As a claim of real-world friendship

related terms

LurkerNicheOOMFParasocialNPCTea

receipts

  1. 1.Urban Dictionary: Mutuals

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