A pygmy hippopotamus from Thailand who became a global meme in 2024.

A messy, confident, unpolished attitude — embracing imperfection rather than curated perfection.

A catchphrase describing understated, considerate behaviour — used almost entirely ironically.

An ironic motto mocking corporate feminism by pairing empowerment language with manipulative behaviour.

Content deliberately engineered to make people angry enough to comment.

Content posted specifically to provoke a reaction — often a deliberately terrible opinion.

Posting deliberately low-effort or nonsensical content for amusement.

An image degraded on purpose — oversaturated, over-compressed, distorted beyond legibility.

A photo that is unsettling for reasons you can't quite explain.

A declaration of total vindication after a setback — the counterpart to "it's so over".

A declaration of total defeat, usually about something trivial and usually premature.

A description of a blissfully blank mental state, usually said affectionately.

A photo of a cat with digitally added tears, used to express fake or exaggerated sadness.

AlTeRnAtInG cApS used to mock what someone said by repeating it back.

A meme phrase from a video of John Cena saying "ice cream" in Mandarin.

A deliberate misspelling of "stocks", used to joke about bad financial decisions.

A stereotype of an entitled woman who demands to speak to the manager.

A dismissive reply to an out-of-touch opinion, usually from an older person.

An escalating meme format that mocks increasingly absurd "enlightened" takes.

A two-panel meme where one option is rejected and another approved.

Pretending everything is under control while things visibly fall apart around you.

A stock photo meme used to show someone abandoning one thing for a more tempting alternative.

A cartoon frog used as a reaction image across the internet, with a complicated history.

Someone convinced things are getting worse and there's nothing to be done about it.